The Future of Content: How to Satisfy Your Audiences

Content companies will soon have the potential to reach more consumers than ever before as it becomes easier, faster and cheaper to distribute content across an increasing numbers of channels. The challenge is how to capitalize on this access to new potential audiences while continuing to satisfy the needs of your existing content consumers.

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Tameka Vasquez
The Future of Content: Collaborating in the New Content Ecosystem

As content creation and publishing become more automated, personalized and truly multichannel, the traditional content market is transforming. For traditional content companies, these moves represent both potential new competitive threats and opportunities to forge fresh partnerships. Preparing for these challenges will require internal reorganization as well as rethinking third-party relationships.

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Tameka Vasquez
The Future of Content: Process, Modularity and AI

As companies look to the future and strategize how to expand audiences for their content, they face some significant challenges. They must determine how best to create and manage rapidly increasing volumes of content, while at the same time delivering that content in context to an ever-widening variety of consumers.

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Tameka Vasquez